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Berliet ended up being a French manufacturer connected with automobiles, buses, trucks and military vehicles among other vehicles based in Vénissieux, outside of Lyon, France. Founded in 1899, and apart from any five-year period from 1944 to 1949 when it had been put into 'administration sequestre' it had been in private ownership until 1967 when after that it became part of Citroën, and subsequently acquired by Renault in 1974 and merged with Saviem right into a new Renault Trucks company in 1978. The Berliet marque was eliminated by 1980.Marius Berliet started their experiments with automobiles inside 1894. Some single-cylinder cars were followed in 1900 by way of twin-cylinder model. In 1902, Berliet took over your plant of Audibert & Lavirotte with Lyon. Berliet started to build four-cylinder automobiles featured by way of a honeycomb radiator and metallic chassis frame was used instead of wood. The next year, a model was launched which was similar to contemporary Mercedes. In 1906, Berliet sold the permit for manufacturing his model to the American Locomotive Company.

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Before World War I, Berliet offered a range of models from 8 CONTINUE to 60 CV. The main models experienced four-cylinder engines (2412 closed circuit and 4398 cc, respectively), and there was a six-cylinder type of 9500 cc. A 1539 cc model (12 CV) has been produced between 1910 along with 1912. From 1912, six-cylinder models were built upon individual orders merely.The First World War concluded in a massive increase popular. Berliet, like Renault and Latil, produced trucks for the actual French army. The military orders placed major demands for the factory's capacity, necessitating major investment inside production plant and factory space.In 1915 a 300 hectare site was acquired between Vénissieux et Saint-Priest in order to build a new major factory.The Berliet CBA grew to be the iconic truck on the Voie Sacrée, supplying the battle front at Verdun during 1916. 25, 000 of these 4/5 lot Berliet trucks, originally launched in 1914, were ordered by your French army. During 1916 40 of them were leaving the plant everyday. Under license from Renault, Berliet were also producing shells and battle tanks right now. The number of workers employed increased to 3, 150.By 1917 the benefit of annual turnover acquired multiplied fourfold since the beginning of the war, and a new legal structure was deemed suitable. The company became your Société anonyme des Motor vehicles Marius Berliet.Following the war the manufacturer reoriented part of its production back to passenger cars, but Berliet nevertheless found themselves with excess volume, as the army was not buying all the vehicles the factory could develop, and overall output halved.Marius Berliet responded to the outbreak of peace by deciding to create just a single kind of truck and a single sort of car, which represented a departure from his pre-war market strategy. The single truck which Berliet focused was this 5 ton CBA that had served the media so well during the particular war.

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The passenger car for being produced, exhibited on the Berliet stand for the 15th Paris Motor Display in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Variety VB" of modern visual appeal. Marius Berliet was it's unlikely that any to miss a trick: rather than devote moment and engineering talent to developing a new car for the brand new decade, he obtained and copied an American Dodge. The Dodge was famously robust, and the Berliet copy was well received with March 1919 when it had its first community outing, locally, at the Lyon Trade Fair. The headlights were mounted unusually high as well as the simple disc wheels ended up large, giving the car an enjoyable "no nonsense" look. Particularly attractive was the expense of just 11, 800 francs in Oct 1919. Unfortunately, however, the Berliet engineers failed to make sure that the steel used in the car's construction was in the same quality as the Us steel used for the actual Dodge, and this resulted in series problems for the early customers of the "Berliet Type VB" and serious reputational problems for the company.

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The factory had been set up to develop the "Berliet Type VB" for the rate of 100 cars each day which would have already been an ambitious target underneath any circumstances. The rapid drop-off widely used for what at this time was the manufacturer's solely passenger car model that followed the quality issues plunged the company into financial difficulties, with losses of 55 million francs recorded in a year. Survival was in question, and Berliet was used in judicial administration in 1921. Marius Berliet himself had held 88% in the share capital, but was unable to repay all the company's creditors plus the firm therefore fell into the hands of the banking institutions. Berliet was nevertheless in a position to retain operational control. During the ensuring 10 years, supported by a sustained recovery sought after that in turn reflected an effective model strategy after 1922, Berliet was able to repay his debtors and, in 1929, to regain financial control on the business from the banks.

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