Berliet had been a French manufacturer involving automobiles, buses, trucks and military vehicles among other vehicles operating out of Vénissieux, outside of Lyon, France. Founded in 1899, and apart from some sort of five-year period from 1944 to 1949 when it turned out put into 'administration sequestre' it was in private ownership until 1967 when it then became part of Citroën, and subsequently acquired by Renault in 1974 and also merged with Saviem in to a new Renault Trucks organization in 1978. The Berliet marque was eliminated by 1980.Marius Berliet started his experiments with automobiles inside 1894. Some single-cylinder cars were followed in 1900 by the twin-cylinder model. In 1902, Berliet took over your plant of Audibert & Lavirotte in Lyon. Berliet started to build four-cylinder automobiles featured by way of honeycomb radiator and aluminum chassis frame was used as opposed to wood. The next year, a model was launched that had been similar to contemporary Mercedes. In 1906, Berliet sold the driver's licence for manufacturing his model for the American Locomotive Company.
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Prior to World War I, Berliet offered a selection of models from 8 CONTINUE to 60 CV. The main models acquired four-cylinder engines (2412 closed circuit and 4398 cc, respectively), and there was a six-cylinder model of 9500 cc. A 1539 cc product (12 CV) had been produced between 1910 in addition to 1912. From 1912, six-cylinder models were built upon individual orders just.The First World War led to a massive increase popular. Berliet, like Renault and Latil, produced trucks for this French army. The military orders placed major demands for the factory's capacity, necessitating major investment throughout production plant and manufacturing facility space.In 1915 a 500 hectare site was acquired between Vénissieux et Saint-Priest so as to build a new key factory.The Berliet CBA evolved into the iconic truck within the Voie Sacrée, supplying the battle the front at Verdun during 1916. 25, 000 of these 4/5 ton Berliet trucks, originally launched in 1914, were ordered by the particular French army. During 1916 40 advisors were leaving the plant each day. Under license from Renault, Berliet were also producing shells and battle tanks currently. The number of personnel employed increased to 3, 150.By 1917 the price of annual turnover got multiplied fourfold since the start of the war, and a new appropriate structure was deemed suitable. The company became the actual Société anonyme des Motor vehicles Marius Berliet.Following war the manufacturer reoriented a part of its production back to be able to passenger cars, but Berliet nevertheless discovered themselves with excess volume, as the army was no more buying all the pickups the factory could generate, and overall output halved.Marius Berliet responded towards outbreak of peace by deciding to provide just a single style of truck and a single type of car, which represented a journeying from his pre-war industry strategy. The single truck on which Berliet focused was the actual 5 ton CBA that had served the nation so well during the particular war.
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The passenger car to become produced, exhibited on the Berliet stand with the 15th Paris Motor Present in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Sort VB" of modern visual appeal. Marius Berliet was not merely one to miss a technique: rather than devote time period and engineering talent to possessing a new car for the new decade, he obtained and replicated an American Dodge. The Dodge was once robust, and the Berliet content was well received within March 1919 when the item had its first community outing, locally, at the Lyon Deal Fair. The headlights were mounted unusually high and the simple disc wheels have been large, giving the car an enjoyable "no nonsense" look. Particularly attractive was the expense of just 11, 800 francs in October 1919. Unfortunately, however, the Berliet engineers failed to make sure that the steel used from the car's construction was of the same quality as the North american steel used for the actual Dodge, and this resulted in series problems to the early customers of the particular "Berliet Type VB" and serious reputational problems for the company.
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The factory was set up to create the "Berliet Type VB" at the rate of 100 cars daily which would have recently been an ambitious target within any circumstances. The rapid drop-off sought after for what during this period was the manufacturer's only passenger car model that followed the coffee quality issues plunged the small business into financial difficulties, with losses of fifty-five million francs recorded available as one year. Survival was in hesitation, and Berliet was put in judicial administration in 1921. Marius Berliet himself had held 88% in the share capital, but was unable in order to all the company's creditors plus the firm therefore fell to the hands of the financial institutions. Berliet was nevertheless capable to retain operational control. During the ensuring few years, supported by a sustained recovery sought after that in turn reflected an effective model strategy after 1922, Berliet was able to his debtors and, in 1929, to regain financial control over the business from the banks.
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