Berliet has been a French manufacturer connected with automobiles, buses, trucks and military vehicles among other vehicles situated in Vénissieux, outside of Lyon, France. Founded in 1899, and apart from a new five-year period from 1944 to 1949 when it was put into 'administration sequestre' ıt had been in private ownership until 1967 when it then became part of Citroën, and subsequently acquired by Renault in 1974 in addition to merged with Saviem right new Renault Trucks business in 1978. The Berliet marque was phased out by 1980.Marius Berliet started his experiments with automobiles inside 1894. Some single-cylinder cars were being followed in 1900 by way of twin-cylinder model. In 1902, Berliet took over the actual plant of Audibert & Lavirotte throughout Lyon. Berliet started to develop four-cylinder automobiles featured by a honeycomb radiator and steel chassis frame was used rather than wood. The next year, a model was launched which was similar to contemporary Mercedes. In 1906, Berliet sold the licence for manufacturing his model towards American Locomotive Company.
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Previous to World War I, Berliet offered a selection of models from 8 RESUME to 60 CV. The main models experienced four-cylinder engines (2412 cc and 4398 cc, respectively), and there was a six-cylinder style of 9500 cc. A 1539 cc style (12 CV) has been produced between 1910 and 1912. From 1912, six-cylinder models were produced upon individual orders merely.The First World War led to a massive increase widely used. Berliet, like Renault and Latil, produced trucks for the actual French army. The military orders placed major demands about the factory's capacity, necessitating major investment with production plant and manufacturing facility space.In 1915 a 500 hectare site was ordered between Vénissieux et Saint-Priest so that you can build a new key factory.The Berliet CBA grew to become the iconic truck on the Voie Sacrée, supplying the battle entry at Verdun during 1916. 25, 000 of these 4/5 lot Berliet trucks, originally launched in 1914, were ordered by the particular French army. During 1916 40 advisors were leaving the plant daily. Under license from Renault, Berliet were also creating shells and battle tanks at the moment. The number of employees employed increased to 3, 150.By 1917 the importance of annual turnover had multiplied fourfold since the start of the war, and a new lawful structure was deemed appropriate. The company became the particular Société anonyme des Autos Marius Berliet.Following your war the manufacturer reoriented a part of its production back for you to passenger cars, but Berliet nevertheless located themselves with excess potential, as the army was no more buying all the vehicles the factory could make, and overall output halved.Marius Berliet responded towards outbreak of peace by deciding to produce just a single kind of truck and a single style of car, which represented a travel from his pre-war industry strategy. The single truck on which Berliet focused was the particular 5 ton CBA that had served the country so well during the actual war.
The passenger car being produced, exhibited on the Berliet stand on the 15th Paris Motor Present in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Variety VB" of modern overall look. Marius Berliet was not just one to miss a trick: rather than devote moment and engineering talent to creating a new car for the newest decade, he obtained and ripped an American Dodge. The Dodge was once robust, and the Berliet duplicate was well received in March 1919 when it had its first open outing, locally, at the Lyon Business Fair. The headlights were mounted unusually high and the simple disc wheels have been large, giving the car an enjoyable "no nonsense" look. Particularly attractive was the cost of just 11, 800 francs in October 1919. Unfortunately, however, the Berliet engineers failed to ensure the steel used inside car's construction was of the same quality as the Us steel used for the particular Dodge, and this resulted in series problems for that early customers of your "Berliet Type VB" and serious reputational problems for the company.
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The factory had been set up to create the "Berliet Type VB" at the rate of 100 cars per day which would have recently been an ambitious target underneath any circumstances. The rapid drop-off sought after for what at this time was the manufacturer's simply passenger car model that followed the standard issues plunged the small business into financial difficulties, with losses of fityfive million francs recorded a single year. Survival was in hesitation, and Berliet was used in judicial administration in 1921. Marius Berliet himself had held 88% on the share capital, but was unable to pay off all the company's creditors plus the firm therefore fell into your hands of the banking institutions. Berliet was nevertheless competent to retain operational control. During the ensuring ten years, supported by a sustained recovery widely used that in turn reflected an effective model strategy after 1922, Berliet was able in order to his debtors and, in 1929, to regain financial control on the business from the finance institutions.
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