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Berliet seemed to be a French manufacturer connected with automobiles, buses, trucks and military cars among other vehicles based in Vénissieux, outside of Lyon, France. Founded in 1899, and apart from any five-year period from 1944 to 1949 when it turned out put into 'administration sequestre' ıt had been in private ownership until 1967 when after that it became part of Citroën, and subsequently acquired by Renault in 1974 along with merged with Saviem into a new Renault Trucks firm in 1978. The Berliet marque was phased out by 1980.Marius Berliet started the experiments with automobiles with 1894. Some single-cylinder cars were being followed in 1900 by a twin-cylinder model. In 1902, Berliet took over your plant of Audibert & Lavirotte in Lyon. Berliet started to create four-cylinder automobiles featured by way of a honeycomb radiator and metallic chassis frame was used as an alternative to wood. The next year, a model was launched that's similar to contemporary Mercedes. In 1906, Berliet sold the permit for manufacturing his model towards the American Locomotive Company.

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Before World War I, Berliet offered a selection of models from 8 COMPREHENSIVE RESUME to 60 CV. The main models got four-cylinder engines (2412 cc and 4398 cc, respectively), and there was a six-cylinder style of 9500 cc. A 1539 cc model (12 CV) seemed to be produced between 1910 and also 1912. From 1912, six-cylinder models were built upon individual orders simply.The First World War triggered a massive increase widely used. Berliet, like Renault and Latil, produced trucks for the particular French army. The military orders placed major demands on the factory's capacity, necessitating major investment within production plant and manufacturer space.In 1915 a four hundred hectare site was bought between Vénissieux et Saint-Priest so as to build a new main factory.The Berliet CBA grew to become the iconic truck on the Voie Sacrée, supplying the battle the front at Verdun during 1916. 25, 000 of these 4/5 lot Berliet trucks, originally launched in 1914, were ordered by the actual French army. During 1916 40 ones were leaving the plant daily. Under license from Renault, Berliet were also producing shells and battle tanks at this time. The number of personnel employed increased to 3, 150.By 1917 the benefit of annual turnover got multiplied fourfold since the beginning of the war, and a new legal structure was deemed correct. The company became your Société anonyme des Cars Marius Berliet.As soon as the war the manufacturer reoriented portion of its production back for you to passenger cars, but Berliet nevertheless located themselves with excess capability, as the army was no longer buying all the pickups the factory could develop, and overall output halved.Marius Berliet responded on the outbreak of peace by deciding to make just a single form of truck and a single form of car, which represented a departure from his pre-war market place strategy. The single truck on what Berliet focused was the particular 5 ton CBA that had served the media so well during the actual war.

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The passenger car to be produced, exhibited on the Berliet stand for the 15th Paris Motor Indicate in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Variety VB" of modern physical appearance. Marius Berliet was probably none to miss a technique: rather than devote occasion and engineering talent to making a new car for the modern decade, he obtained and copied an American Dodge. The Dodge was famously robust, and the Berliet duplicate was well received throughout March 1919 when that had its first open public outing, locally, at the Lyon Business Fair. The headlights were mounted unusually high plus the simple disc wheels had been large, giving the car a nice "no nonsense" look. Particularly attractive was the cost of just 11, 800 francs in Oct 1919. Unfortunately, however, the Berliet engineers failed to make sure that the steel used inside car's construction was of the same quality as the American steel used for this Dodge, and this resulted in series problems for the early customers of the "Berliet Type VB" and serious reputational harm to the company.

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The factory were being set up to make the "Berliet Type VB" in the rate of 100 cars daily which would have recently been an ambitious target underneath any circumstances. The rapid drop-off sought after for what at this time was the manufacturer's simply passenger car model that followed the product quality issues plunged the enterprise into financial difficulties, with losses of second there’s 55 million francs recorded in one year. Survival was in doubt, and Berliet was put into judicial administration in 1921. Marius Berliet himself had held 88% in the share capital, but was unable to pay off all the company's creditors as well as the firm therefore fell in to the hands of the finance institutions. Berliet was nevertheless competent to retain operational control. During the ensuring decade, supported by a sustained recovery widely used that in turn reflected an effective model strategy after 1922, Berliet was able to pay off his debtors and, in 1929, to regain financial control in the business from the banks.

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