Berliet had been a French manufacturer connected with automobiles, buses, trucks and military autos among other vehicles situated in Vénissieux, outside of Lyon, France. Founded in 1899, and apart from any five-year period from 1944 to 1949 when it absolutely was put into 'administration sequestre' it had been in private ownership until 1967 when it then became part of Citroën, and subsequently acquired simply by Renault in 1974 and also merged with Saviem right into a new Renault Trucks organization in 1978. The Berliet marque was phased out by 1980.Marius Berliet started the experiments with automobiles in 1894. Some single-cylinder cars had been followed in 1900 by way of a twin-cylinder model. In 1902, Berliet took over the actual plant of Audibert & Lavirotte throughout Lyon. Berliet started to assemble four-cylinder automobiles featured with a honeycomb radiator and steel chassis frame was used rather than wood. The next year, a model was launched which was similar to contemporary Mercedes. In 1906, Berliet sold the driver's licence for manufacturing his model to the American Locomotive Company.
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Just before World War I, Berliet offered a variety of models from 8 RESUME to 60 CV. The main models received four-cylinder engines (2412 closed circuit and 4398 cc, respectively), and there was a six-cylinder model of 9500 cc. A 1539 cc type (12 CV) has been produced between 1910 in addition to 1912. From 1912, six-cylinder models were created upon individual orders just.The First World War triggered a massive increase successful. Berliet, like Renault and Latil, produced trucks for this French army. The military orders placed major demands on the factory's capacity, necessitating major investment within production plant and manufacturing area space.In 1915 a 600 hectare site was obtained between Vénissieux et Saint-Priest so as to build a new main factory.The Berliet CBA evolved into the iconic truck on the Voie Sacrée, supplying the battle top at Verdun during 1916. 25, 000 of these 4/5 great deal Berliet trucks, originally launched in 1914, were ordered by the actual French army. During 1916 40 of which were leaving the plant everyday. Under license from Renault, Berliet were also providing shells and battle tanks at this time. The number of staff employed increased to 3, 150.By 1917 the worth of annual turnover acquired multiplied fourfold since the beginning of the war, and a new legal structure was deemed correct. The company became the actual Société anonyme des Autos Marius Berliet.As soon as the war the manufacturer reoriented portion of its production back for you to passenger cars, but Berliet nevertheless located themselves with excess volume, as the army was will no longer buying all the pickups the factory could produce, and overall output halved.Marius Berliet responded to the outbreak of peace by deciding to provide just a single type of truck and a single kind of car, which represented a travel from his pre-war industry strategy. The single truck on which Berliet focused was this 5 ton CBA that had served the country so well during this war.
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The passenger car to become produced, exhibited on the Berliet stand with the 15th Paris Motor Display in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Kind VB" of modern look. Marius Berliet was it's unlikely that any to miss a key: rather than devote time period and engineering talent to developing a new car for the modern decade, he obtained and ripped an American Dodge. The Dodge was notoriously robust, and the Berliet content was well received throughout March 1919 when this had its first open public outing, locally, at the Lyon Deal Fair. The headlights were mounted unusually high as well as the simple disc wheels have been large, giving the car a nice "no nonsense" look. Particularly attractive was the cost of just 11, 800 francs in Oct 1919. Unfortunately, however, the Berliet engineers failed in order that the steel used inside the car's construction was from the same quality as the North american steel used for your Dodge, and this resulted in series problems for your early customers of this "Berliet Type VB" and serious reputational problems for the company.
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The factory ended up set up to create the "Berliet Type VB" for the rate of 100 cars on a daily basis which would have already been an ambitious target within any circumstances. The rapid drop-off in demand for what at this stage was the manufacturer's merely passenger car model that followed the standard issues plunged the company into financial difficulties, with losses of second there’s 55 million francs recorded in one year. Survival was in question, and Berliet was slipped into judicial administration in 1921. Marius Berliet himself had held 88% in the share capital, but was unable to repay all the company's creditors and the firm therefore fell to the hands of the banking companies. Berliet was nevertheless in a position to retain operational control. During the ensuring decade, supported by a sustained recovery widely used that in turn reflected a highly effective model strategy after 1922, Berliet was able to repay his debtors and, in 1929, to regain financial control on the business from the banks.
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