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Berliet has been a French manufacturer regarding automobiles, buses, trucks and military cars among other vehicles situated in Vénissieux, outside of Lyon, France. Founded in 1899, and apart from any five-year period from 1944 to 1949 when it was put into 'administration sequestre' ıt had been in private ownership until 1967 when it then became part of Citroën, and subsequently acquired by Renault in 1974 along with merged with Saviem right into a new Renault Trucks organization in 1978. The Berliet marque was eliminated by 1980.Marius Berliet started his experiments with automobiles throughout 1894. Some single-cylinder cars were being followed in 1900 by a twin-cylinder model. In 1902, Berliet took over the plant of Audibert & Lavirotte in Lyon. Berliet started to build four-cylinder automobiles featured by the honeycomb radiator and steel chassis frame was used as opposed to wood. The next year, a model was launched that's similar to contemporary Mercedes. In 1906, Berliet sold the permit for manufacturing his model towards the American Locomotive Company.

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Previous to World War I, Berliet offered a variety of models from 8 CV to 60 CV. The main models acquired four-cylinder engines (2412 closed circuit and 4398 cc, respectively), and there was a six-cylinder type of 9500 cc. A 1539 cc product (12 CV) has been produced between 1910 and also 1912. From 1912, six-cylinder models were created upon individual orders simply.The First World War generated a massive increase successful. Berliet, like Renault and Latil, produced trucks for this French army. The military orders placed major demands within the factory's capacity, necessitating major investment within production plant and manufacturing facility space.In 1915 a 400 hectare site was purchased between Vénissieux et Saint-Priest in order to build a new primary factory.The Berliet CBA grew to be the iconic truck for the Voie Sacrée, supplying the battle front at Verdun during 1916. 25, 000 of these 4/5 lot Berliet trucks, originally launched in 1914, were ordered by your French army. During 1916 40 of which were leaving the plant each day. Under license from Renault, Berliet were also producing shells and battle tanks currently. The number of staff employed increased to 3, 150.By 1917 the benefit of annual turnover got multiplied fourfold since the start of the war, and a new legal structure was deemed correct. The company became the particular Société anonyme des Automobiles Marius Berliet.Following the war the manufacturer reoriented a part of its production back to be able to passenger cars, but Berliet nevertheless discovered themselves with excess capacity, as the army was not buying all the pickups the factory could produce, and overall output halved.Marius Berliet responded for the outbreak of peace by deciding to make just a single form of truck and a single type of car, which represented a journeying from his pre-war industry strategy. The single truck on what Berliet focused was your 5 ton CBA that had served the nation so well during the war.

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The passenger car for being produced, exhibited on the Berliet stand for the 15th Paris Motor Display in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Kind VB" of modern overall look. Marius Berliet was not one to miss a technique: rather than devote period and engineering talent to creating a new car for the brand new decade, he obtained and cloned an American Dodge. The Dodge was famously robust, and the Berliet copy was well received with March 1919 when the idea had its first open public outing, locally, at the Lyon Deal Fair. The headlights were mounted unusually high plus the simple disc wheels were being large, giving the car a nice "no nonsense" look. Particularly attractive was the price tag on just 11, 800 francs in March 1919. Unfortunately, however, the Berliet engineers failed to make certain the steel used inside the car's construction was from the same quality as the American steel used for your Dodge, and this resulted in series problems with the early customers of the particular "Berliet Type VB" and serious reputational harm to the company.

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The factory had been set up to produce the "Berliet Type VB" at the rate of 100 cars every day which would have also been an ambitious target underneath any circumstances. The rapid drop-off sought after for what during this period was the manufacturer's merely passenger car model that followed the standard issues plunged the business into financial difficulties, with losses of 55 million francs recorded in a single year. Survival was in doubt, and Berliet was used in judicial administration in 1921. Marius Berliet himself had held 88% with the share capital, but was unable to pay off all the company's creditors and also the firm therefore fell in to the hands of the banking institutions. Berliet was nevertheless capable to retain operational control. During the ensuring several years, supported by a sustained recovery sought after that in turn reflected a highly effective model strategy after 1922, Berliet was able to pay off his debtors and, in 1929, to regain financial control over the business from the banks.

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