Berliet had been a French manufacturer connected with automobiles, buses, trucks and military autos among other vehicles based in Vénissieux, outside of Lyon, France. Founded in 1899, and apart from some sort of five-year period from 1944 to 1949 when it turned out put into 'administration sequestre' it was in private ownership until 1967 when after that it became part of Citroën, and subsequently acquired by Renault in 1974 as well as merged with Saviem in a new Renault Trucks organization in 1978. The Berliet marque was eliminated by 1980.Marius Berliet started the experiments with automobiles in 1894. Some single-cylinder cars had been followed in 1900 by the twin-cylinder model. In 1902, Berliet took over your plant of Audibert & Lavirotte with Lyon. Berliet started to develop four-cylinder automobiles featured by way of a honeycomb radiator and metal chassis frame was used instead of wood. The next year, a model was launched that's similar to contemporary Mercedes. In 1906, Berliet sold the driver's licence for manufacturing his model to the American Locomotive Company.
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Previous to World War I, Berliet offered a array of models from 8 CURRICULUM VITAE to 60 CV. The main models got four-cylinder engines (2412 closed circuit and 4398 cc, respectively), and there was a six-cylinder style of 9500 cc. A 1539 cc type (12 CV) was produced between 1910 and 1912. From 1912, six-cylinder models were manufactured upon individual orders only.The First World War triggered a massive increase sought after. Berliet, like Renault and Latil, produced trucks for the actual French army. The military orders placed major demands on the factory's capacity, necessitating major investment in production plant and manufacturing facility space.In 1915 a 400 hectare site was ordered between Vénissieux et Saint-Priest so that you can build a new main factory.The Berliet CBA evolved into the iconic truck within the Voie Sacrée, supplying the battle entry at Verdun during 1916. 25, 000 of these 4/5 lot Berliet trucks, originally launched in 1914, were ordered by the actual French army. During 1916 40 of these were leaving the plant every day. Under license from Renault, Berliet were also providing shells and battle tanks at this time. The number of individuals employed increased to 3, 150.By 1917 the price of annual turnover experienced multiplied fourfold since the start of the war, and a new legitimate structure was deemed appropriate. The company became the actual Société anonyme des Autos Marius Berliet.Following your war the manufacturer reoriented portion of its production back to passenger cars, but Berliet nevertheless discovered themselves with excess ability, as the army was don't buying all the vehicles the factory could make, and overall output halved.Marius Berliet responded towards the outbreak of peace by deciding to make just a single type of truck and a single sort of car, which represented a leaving from his pre-war market strategy. The single truck on what Berliet focused was the particular 5 ton CBA that had served the nation so well during the actual war.
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The passenger car being produced, exhibited on the Berliet stand in the 15th Paris Motor Display in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Type VB" of modern physical appearance. Marius Berliet was not merely one to miss a key: rather than devote occasion and engineering talent to possessing a new car for the newest decade, he obtained and ripped an American Dodge. The Dodge was famously robust, and the Berliet backup was well received inside March 1919 when this had its first open public outing, locally, at the Lyon Deal Fair. The headlights were mounted unusually high plus the simple disc wheels were large, giving the car a pleasing "no nonsense" look. Particularly attractive was the price tag on just 11, 800 francs in Oct 1919. Unfortunately, however, the Berliet engineers failed in order that the steel used within the car's construction was in the same quality as the American steel used for your Dodge, and this resulted in series problems to the early customers of the "Berliet Type VB" and serious reputational injury to the company.
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The factory was set up to create the "Berliet Type VB" in the rate of 100 cars on a daily basis which would have been recently an ambitious target underneath any circumstances. The rapid drop-off successful for what at this time was the manufacturer's only passenger car model that followed the quality issues plunged the enterprise into financial difficulties, with losses of second there’s 55 million francs recorded in one year. Survival was in hesitation, and Berliet was slipped into judicial administration in 1921. Marius Berliet himself had held 88% with the share capital, but was unable in order to all the company's creditors as well as the firm therefore fell into your hands of the finance institutions. Berliet was nevertheless able to retain operational control. During the ensuring several years, supported by a sustained recovery popular that in turn reflected a good model strategy after 1922, Berliet was able to pay off his debtors and, in 1929, to regain financial control within the business from the banking companies.
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